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“Collective intelligence”, how about that as a concept for getting things done…
The legendary Army Ants gain their fearful reputation and devastating power because they are driven by an obsessional purpose combined with an extremely high level of determination and use what is known as their collective intelligence. The amazing thing is that this all happens with no one individual taking control. Instead they all act as individuals and control (or lead) themselves. “Collective intelligence is a shared or group intelligence that emerges from the collaboration and competition of many individuals. Collective intelligence appears in a wide variety of forms of consensus decision making in bacteria, animals, humans, and computer networks” (ref: Wikipedia). In other words Army Ants really do practice management from the bottom up where each individual is empowered to act.
If we as managers and leaders are to implement effective empowerment and invert the corporate pyramid to put the customer at the top, as current business realities demand, (as does proper thinking), we must ensure that staff develop the right attributes. If those at the customer interface don’t have (or develop) their own sense of being powerful, are unwilling to be obsessed with the customers needs and wants, (as against stroking the boss), are not effectively inspired to use their own positive levels of motivation and don’t feel free to inform enthusiastically what the customers are saying, (good or bad), no collective intelligence will occur.
We often talk about staff empowerment in modern business however ants have achieved this state naturally. If simple ants use it so effectively, why can’t the intelligent top of the food chain… us… do it so well? Because we humans are totally driven by our need for self-satisfaction or gratification… we are basically selfish! So what can we as leaders do to at least move a little further along the evolutionary path (remember ants have been around 100 million years) and thus achieve at least some of the team sophistication levels of ants? Here are a few suggestions… never discipline in public, encourage the free flow of ideas, destroy inter-staff rivalry, reward teams rather than individuals, encourage those who encourage others, revere those who act in the common good, beware of creating states of ‘group think’ and never implement a ‘staff member of the month’ program or a competitive sales incentive scheme and always.
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